Over the past year, M2, the only GCC-based crypto platform with its own utility token—MMX, has experienced notable growth in its flagship Earn and Lending product, fueled by increasing demand for yield-oriented financing solutions. Building on this momentum, M2 has refocused its treasury division to serve high-net-worth individuals (HNWIs), family offices, and institutional clients with bespoke offerings. The company has also expanded its structured products team, recruiting specialists to enhance its capabilities.
In addition, M2 has partnered with leading banking institutions to enable a seamless AED on-ramp for digital assets, ensuring robust liquidity and accessibility for clients across the region.
The upcoming product lineup further underscores M2’s commitment to innovation and customer-centric solutions:
- Enterprise Earn: Building on the success of M2’s flagship Earn product, this white-label solution enables enterprises to deliver market-leading yields directly to their customers—unlocking new value and revenue streams for businesses.
- Crypto Lending Product: Launching in January 2025, this solution will allow users to borrow stablecoins against their crypto assets, preserving ownership while enhancing liquidity.
- M2 Card: Arriving in Q1, this revolutionary crypto debit card enables users to seamlessly manage and spend their digital assets based on personal preferences.